A Spotlight on Tech’s Invisible Start-ups

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Alexis Grant wants that to be the case for start-ups.

In our fantasies and pop culture, it seems that there are only two avenues for young technology companies: spectacular success with Ferraris and Ferragamo, or Titanic wipeouts. Start-ups that change the world or die are people who write books and make movies.

Silicon Valley myth ignores the vast middle ground between the unreliable and the unforgivable. Grant is trying to fill the void.

Last month, Grant launched The Got Acquired, a website and database for the chronology of the founders of online start-ups selling their businesses for between ,000 100,000 and $ 50 million.

For most of us, that scale of business sales will be a source of pride. While I was still relatively new to writing about tech companies, one start-up founder apologized and confused me that he had sold his previous company for “just” a million dollars. I quickly learned that in the age of TikTok and Theranos, $ 1 million – and today, even $ 1 billion – is as frustrating as a potato chip in a bag.

Grant, former journalist and Harper’s Ferry, W.W. While our culture glamorizes businesses made up of billions or trillions of companies and those who work nonstop, those who are slowly and steadily building more modestly, said the start-up founder in. Young companies may feel left out – especially if they have parents like her.

“For many, it can lead to feelings of failure – is that the only way to succeed?” Grant said. “But the reality is that there are a lot of ways to build a start-up.”

The Got Acquired is partly a strategy for guiding business owners that Grant said she wished she had when she started her previous two start-ups. And it’s partly cheerleading for those who build their start-ups that don’t have billions of users but are still perfect for founders and employees.

“There are a lot of people who build [start-ups] That way, they are not often identified, “Grant told me. “This is more desirable for me and more desirable for many.”

During the epidemic, there was an increase in Americans who started their own companies. Grant is trying to publish a model for entrepreneurs ahead of Elon Musk or Mark Zuckerberg.

Mostly, Grant started to acquire them because she felt that something was missing for people like her.

About a decade ago, she started and sold two online businesses and helped create another financial website, The Penny Hoarder. When it was time to sell, Grant felt lost. “I didn’t know where to start or where to find the right professionals to help me,” Grant said.

They compile information about start-ups, such as their revenue and estimated acquisition costs. Grant envisions that the data will help other business owners better understand what their companies can sell.

Interviews with start-up founders have been published on the website and practical strategies and strategies will be shared with entrepreneurs in the upcoming podcast series. Jodie Cook, who started the social media agency, described to The Got Acquired how she made sure the business could run without her.

Grant said she loves the business story of the mother and daughter team, Marianne Edwards and Anna Maste, who started an online community for recreational vehicle travelers. They sold their company for at least $ 1 million last year, Grant said, adding that she was encouraged that Mast initially worked on her business for only a few hours a week.

A friend of mine who knows Grant sent me a link to that Got Acquired, and that was the “aha” moment. I have previously written about a start-up system that shoots and rewards for the biggest ideas possible.

It could lead to life-changing innovations, such as Tesla’s electric car and Google’s search engine. But it can also force founders to overuse their technology and grind themselves, their families and their employees into exhausted dust. Looking for more confetti and support for a different path is encouraging.


  • Tech companies have become powerful levers in the war: During Russia’s invasion of Ukraine, officials from Russia, Ukraine, the US and Europe made occasional conflicting demands for global communications and information services from Google, Facebook, Telegram and others, my colleagues Adam Sataria and Shera Frankel report. (I will have more about this in Wednesday’s newsletter.)

    Related: Microsoft coordinated an effort to prevent malicious software designed to clean up essential computer networks in Ukraine.

  • Show me the money: The Wall Street Journal reports that employees of some tech companies are demanding higher pay in cash rather than stock. One way to explain this is: the workers of big companies like Amazon and Google do not believe that the share price of their companies will rise from here. (Subscription may be required.)

  • Cameras and sensors track you at Amazon’s new high-tech Hall Foods store, but you can’t take your photos or videos while you shop. My colleague Cecilia Kang tried a Washington grocery store that skips the checkout line, and talked to locals about convenience versus eccentricity.

This is an unexpected story About music legend Johnny Cash and actress Elizabeth Taylor,


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