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Activision Blizzard has announced that it has appointed Kristen Hines as its Chief Diversification, Equity and Inclusion Officer. Hines will join the company on April 25.
Heinz previously served as Managing Director of Accenture’s Global Inclusion, Diversification and Equity Practice. With Activision, Hines will work with the leadership team to “implement programs and policies that promote a diverse, inclusive and inclusive workplace environment.” He will report to the company’s chief people officer, Julie Hodges.
“I look forward to joining a company that prioritizes its commitment to DEI and is making progress on the ambitious goals it has set for itself,” Hynes said in a statement. In an industry with a historic underrepresentation, I look forward to leading the company’s efforts to build a workplace that emphasizes transparency, equality, and inclusiveness. Gaming has the amazing ability to connect communities around the world and showcase heroes from all backgrounds. I look forward to playing a part in expanding the talent landscape that brings these exciting experiences to a wider base of players. “
Activision committed last year to diversify its staff, including a 50% increase in the percentage of its female and non-binary employees over the past five years. Obviously, Hins will be instrumental in achieving that goal.
The company may have difficulties in reaching that objective, if there is any indication of its current problems. Activation Lizard has been under investigation for almost a year, following a blizzard that promotes a culture of company harassment and inappropriate behavior in the workplace. The California Department of Fair Employment and Housing reported several such incidents in its lawsuit last year. Even before that, the company was said to have problems with talent acquisition – CEO Bobby Cotick also admitted this in an interview with Gamesbeat.
According to Activision Blizzard, “Hines will also participate in all gaming teams so that game design incorporates diverse and inclusive perspectives, including story, character development, gameplay and community interaction.”
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