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A new survey launched by Bright Data found that less than half of business leaders (45%) felt that their business had all the data it needed to make good decisions about the environment. However, 60% of these people insist that the environment is important to their business. This means that many enterprises want to make environmentally sustainable decisions, but they do not have access to the data needed to make those calls.
Quality data is essential for making corporate decisions, and these findings show that businesses need more data to make environmental sustainability decisions. With more online, access to public data, business leaders may be able to reach their sustainability goals or meet more ambitious benchmarks. Using online, public data is a step towards achieving these goals.
Although businesses express the utility of their data and the openness to use it, many are reluctant to build it into a larger data ecosystem. While their own data is reflected on how it can help combat climate change, 60% of people shared that their business-generated data could be useful to researchers, and many (79%) also share this data. Expressed openness to share if they have not already. Despite this, only 40% of people said their businesses provided full transparency with their environmental data.
The survey sampled 250 businesses in the US and UK. Each respondent received and answered a questionnaire on behalf of their organization. Wide range of businesses and industries surveyed and individual sizes or members of the senior management board in general.
Read the full report via Bright Data.
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