Stripe’s new apps marketplace brings third-party tools directly into Stripe

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Payment processing and financial infrastructure giant Stripe has launched a new apps Marketplace, designed to bring third-party accounting, analytics, CRM, marketing and signature features directly into Stripe.

While Stripe has been offering extensions for many years, this only allowed businesses to transfer Stripe features and data to other products. Its latest offer works the opposite way – it creates new possibilities for developers to create additional functionality directly in the Stripe dashboard, and Stripe said it addresses one of the “top requests” it receives from customers.

Extensibility

While stripe has emerged as a $ 95 billion juggernaut in the payment processing space, companies still need to use equipment with stripe as part of their day-to-day operations. For example, to issue a refund notice or to handle a customer support ticket. However, constant “context switching” – that is, opening and closing multiple different applications – can slow down confusion, errors, and everything else.

At launch, the new Stripe Apps Marketplace will include more than 50 apps from companies such as Xero, Dropbox, Mailchimp, Ramp, DocuSign and Intercom, integrating many of the key tools companies need to use as part of their payments and finance workflow.

By connecting the Mailchimp application, for example, the company can now automatically send a targeted message whenever a customer completes a purchase. Or with the intercom app, customer service teams can view full support and chat history and answer specific issues directly from the Stripe interface.

Integrating into the Intercom app Stripe, our customers can check for problems from the Stripe dashboard, answer payment questions, approve refunds and more, “said Des Trainor, co-founder and chief strategy officer of Intercom.

Intercom's stripe application in action
Intercom’s stripe application in action

It’s worth noting that the new Stripe Apps Marketplace enables developers to create both public-facing applications (i.e., apps that can be used by any Stripe user) and private applications for their own use cases. This strip can be useful for displaying data from internal CRM or ERP systems.

While Stripe is opening its Apps Marketplace today, the app installation will not be available for another few weeks. In the coming months and years, the company plans to expand the marketplace to include apps in languages ​​other than English.

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